Every day across the world, Niantic encourages people to get outside, explore and connect with friends - old and new. This film celebrates our mission and global community. We remain ever inspired to help people discover the magic and stories of places around them.
Meet you out there.
A lot of the conversation around the metaverse paints a picture of a future where we're so detached from the real-world that our primary interactions are virtual. At Niantic we imagine a future where the metaverse is a layer on top of the real-world – inviting exploration, curiosity and social connection. Our new brand film is a tribute to how Niantic apps already enable that. Our new brand film is a tribute to how Niantic apps already enable that. Instead of escaping the world, let’s use technology to help people engage with and explore it.